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Advertising

Information sheet for Advertisers (pdf)

Contact details for Advertising enquiries:

Design/Production
Ceri Alder (08) 9370 5224 ceri@aacb.asn.au

The Clinical Biochemist Newsletter has been produced by the Australasian Association of Clinical Biochemists since 1965, and is distributed globally to approximately 1000 members and corporate members. It is currently produced as a quarterly publication, which comes out in March, June,September and December each year.

Distribution:

Australia, Botswana, Brunei, China, England, France, Hong Kong, Indonesia,India, Ireland, Lebanon, Lesotho, Malaysia, New Zealand, Saudi Arabia,Singapore, South Africa, Spain, Sri Lanka, USA and Vietnam. Additional copies are also made available for Australasian Tertiary Institutions and Libraries.

Copy and Advertising Deadlines:

March 2012 issue: 23 Jan 2012
June 2012 issue: 23 April 2012
September 2012 issue: 23 July 2012
December 2012 issue: 22 October 2012

Advertising Rates:

  Non Member Corporate Members
A4 Full Page (Mono) $640 $495
A4 Full Page (4 colour) $1320 $1050
A5 Half page (Mono) $495 $400
A5 Half page (4 Colour) $1050 $840

Advertising Specifications:

It is preferable that Advertising is supplied electronically as original artwork, as the Newsletter is produced using Computer to Plate, as opposed to film or negative. The Fonts and images used in the advertisement will therefore need to be supplied, along with a 300 dpi .tiff, pdf or .eps file in the appropriate colours (colour separated if CMYK) for the advertisement. These will need to be supplied by email, a PC fomatted CDRom or Zip disk. The Publication is produced using Adobe Indesign CS.  

Colour/Mono use

Advertising is available in either four colour process (CMYK), Mono (Black), or Mono as a predetermined PMS colour. The internals of the magazine are always set up as a 2 colour job: a single PMS colour (which varies from issue to issue) and black.

Advertising Size and Bleed

Advertising to be supplied will need to include 3 - 4 mm bleed, over the booked advertising size if appropriate to the design of the advertisement. The size of the advertisement can be either A4 or A5.The A4 advertisement will need to be supplied as portrait, whereas the A5 size will be landscape.

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